Decostar streamlines product data in line with GS1 standards and strengthens its online offering with Qmica

The challenge
With a large and frequently changing product range, Decostar faced the challenge of making its product data consistently accurate and quickly available online — in full compliance with the increasingly complex GS1 data standard.
Manual processes led to errors, delays, and inefficiencies when publishing product information to customers and sales channels.

The collaboration with Qmica
To overcome these challenges, Decostar chose Qmica, a specialist in transforming, standardizing, and publishing product data according to international standards such as GS1.
Qmica implemented a smart solution that automates mappings, manages value lists, and tracks updates in the GS1 standard — reducing the need for manual input and maintenance.

Thanks to Qmica, we can now make our product data available much faster and more reliably — it really gives us an edge in the market.

The results
The collaboration led to significant improvements in efficiency and data quality:

• Faster time-to-market for new collections.

• Higher data quality with consistent attributes and fewer errors.

• More efficient management, reducing manual work and corrections.

• Stronger online positioning thanks to reliable data for customers and sales channels.
  

   

Looking ahead
Decostar and Qmica continue to work together to further expand data volumes, accelerate product introductions, and connect with new markets and channels through standardized product data.
What started as a project has evolved into a long-term partnership, with Qmica moving in step with changes in data standards and digital commerce.