- News
- February 3, 2026
- •
- 1 min read
How the GS1 Connector Accelerates Your Online Business
In today’s dynamic e-commerce landscape, accurate, up-to-date, and standardized product data is no longer a nice-to-have—it’s a prerequisite for success. That’s why more and more organizations are choosing the GS1 Connector: a smart solution that automatically exchanges product data between suppliers, wholesalers, and retailers in line with GS1 standards. The result? Greater speed, fewer errors, and stronger online performance.

1. Less manual work, more speed
Without the GS1 Connector, exchanging product information often takes far more time than necessary. Manually copying data, checking Excel files, or uploading product sheets into portals is inefficient and prone to errors.
The GS1 Connector automates this entire process. Product data—such as descriptions, images, prices, and GTINs—is shared directly from your system with trading partners via the GS1 network. This saves time, reduces workload, and frees up your team to focus on growth and optimization.
2. Reliable data, fewer errors
Manual processes inevitably lead to mistakes. An incorrect EAN, missing packaging information, or outdated content can quickly result in returns, rejections, or lost revenue.
With the GS1 Connector, data is automatically validated and shared according to a single, uniform standard. This ensures your product information is always consistent, complete, and up to date across all channels—boosting efficiency and building trust with customers and partners.
3. Stronger online performance
Good online visibility starts with high-quality product data. Marketplaces and platforms are setting increasingly strict requirements for completeness and data quality. Failing to meet these standards means losing visibility or missing out on orders.
The GS1 Connector helps you meet these requirements automatically. Your data is checked, standardized, and always current. The result: better search rankings, fewer order errors, and higher conversion rates.
4. Scalable without added complexity
Whether you manage 100 or 10,000 products, the GS1 Connector scales effortlessly with your business. Adding new items or updating existing data happens centrally and automatically. No extra manual work, no added risk—just maximum flexibility.
Ready to work smarter?
The GS1 Connector is not a luxury, but a critical building block of a modern digital supply chain. For suppliers, distributors, and retailers who share product data, it delivers immediate benefits: time savings, fewer errors, and a stronger online position.
Curious what the GS1 Connector can do for your organization? Get in touch and discover how quickly you can achieve results.
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