Navigating GS1 data standards can be complex. Ctac, in collaboration with Qmica, simplifies this process by offering seamless integration and expert solutions, helping businesses transform and manage their data more efficiently.
GS1 is the main data pool and standard that retailers enforce to use. Brand manufacturers, as well as wholesalers who introduce products to the (mainly EU) market, are therefore required to publish data on the GS1 data pool. Inriver has various options for publishing data to different channels. However, connecting to the GS1 format and especially handling the messaging with the GS1 data pool is not possible with Inriver standard without a GS1-specific solution. Additionally, maintaining and updating the GS1 standard, which is subject to change, is also a challenge for Inriver or an inRiver extension.Qmica is specialized in mapping data to the GS1 format and communicating with the GS1 data pool. They also continuously update changes to the GS1 data model in their platform. For Ctac, Qmica is the link between Inriver and the GS1 data pool.
Ctac has collaborated with Qmica in several sales cycles and specific customer cases for quite some time. The collaboration is very pleasant, mainly because Qmica is specialized in GS1 and data exchange with the GS1 data pool as their core business, and also because the people at Qmica are pragmatic and quick to respond.
Qmica bridges the gap between Inriver and the GS1 data pool for Ctac.
Danny PietersBusiness development manager data management
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